Latest Blogs
Brands We Love: Burt’s Bees If you’ve ever gone in search of a solution for chapped lips or dry hands, you’re likely familiar with Burt’s Bees. Born in the Maine woods in 1984, the company calls itself “the #1 dermatologist-recommended natural skin care brand.” You don’t get old(er) by making…
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WHO DID IT: Tennis Australia at the Australian Open 2025 WHAT IT IS: A YouTube content project called AO Animated, which was produced by Tennis Australia during the Australian Open, the first Grand Slam tennis tournament of the year. AO Animated, which debuted during the 2024 tournament, streamed matches from…
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A company anniversary or “Brand Birthday” is the perfect reason to thank your customers and connect with new ones. Early this year, Hasbro announced a new look and new game features to celebrate the 90th anniversary of Monopoly. Hasbro says the expansion packs-which are designed to breathe new life into…
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Planning is one of the least sexy aspects of life as a marketer, but toeing the line between long-term planning and reactionary real-time marketing is nonnegotiable. In theory, a marketing department sets its plans for the year around a solidified budget, landmark events, large-scale paid media campaigns, product launches,…
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It’s been a busy year here at Modern Litho! Join us for a look back at all that’s been accomplished in 2024. And thank you for being a part of our journey!
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Watch Our 2025 USPS Promotions Webinar The USPS 2025 Promotions Program is off and running offering postal discounts ranging from 3% up to 6%! The incentives are offered to qualifying direct mail pieces that integrate advanced technology, tactile elements, sustainable materials, and more. These discounts can make a significant impact…
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Maximizing Savings and Efficiency for Letter Rate Standard and Nonprofit Mailings Commingling direct mail is a strategic process that helps businesses and organizations save on postage costs and speed up delivery times. This technique, relevant to letter rate standard and nonprofit mailings, merges mail pieces from multiple companies into a…
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