Latest Blogs

Impact of Color in Packaging Design

Influence your target audience through the color of your packaging. Learn the attributes of each color and how it is used to draw in consumers. Click the image below to open, view and download the PDF.

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Bulk Mailing vs. Single Piece Mailing

Bulk mail or bulk mailing, also known as commercial mail and marketing mail, is a classification of mailings through the USPS which allows for discounted rates on postage based upon compliance with USPS guidelines that include the following: Obtain a mailing permit from the USPS for the class of mail…

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Display Stand: Magazine, Catalog, and Marketing Material

This tabletop display stand solution is fully customizable from the size to the graphics and images printed on it. Highlight marketing collateral in lobbies, lunchrooms, conference rooms, point of purchase displays, on sponsor tables and booths, anywhere you need to showcase marketing materials. As marketers, you work hard to ensure…

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Direct Mail is a Powerhouse for Non Profits

Nonprofit marketer’s take note, direct mail remains one of the most effective donor engagement vehicles. The Facts: 64% percent of people visit a website because of direct mail they have received. 11% of donors prefer direct mail. Direct mail motivates 36% more donors to donate online. Direct mail response rates…

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