Resources and Information
Looking for Design Tips? Marketing Advice? Technical or Print Advice? You’ve come to the right place.
TikTok for Business Thu, July 14th, 2022 - “But it’s just teenagers dancing!” That has been the response to using TikTok for business and as a marketing tool. Meanwhile, the app has exploded into a multigenerational platform that... [Read More] Solgaard is a Brand We Love! Thu, July 14th, 2022 - Solgaard defines itself as a “design-driven, sustainable luxury brand always ready for adventure.” Solgaard was launched via Kickstarter in 2018 by Founder and CEO Adrian Solgaard. The company manufactures and... [Read More] LinkedIn Newsletters: Yea or Nay? Thu, July 14th, 2022 - LinkedIn Newsletters allows you to create tailored, industry content for your subscribers. If you’re a LinkedIn user, chances are you’ve received a notification of a LinkedIn newsletter. According to marketing... [Read More] Retractable Banner Set up Trick Wed, June 1st, 2022 - Retractable banner set up doesn't have to be stressful or hard. Watch out video and learn the trick for getting your retractable up and ready in no time! The Best Press on the Planet Fri, April 22nd, 2022 - Modern Litho-Kansas City welcomes a new Heidelberg XL106 8-Color press. We can’t wait to see what great things we can accomplish together. Meet Pantone’s 2022 Color of the Year Very Peri Tue, April 5th, 2022 - The new 2022 Pantone Color of the Year, named Veri Peri, can be described as a periwinkle blue with red undertones and reflects the global innovation and transformation of the world we live in. Our Favorite, FREE Handwriting Fonts Thu, March 31st, 2022 - Utilizing handwriting fonts on direct mail, envelopes, letters and marketing collateral can draw attention to and personalize key messaging particulary when paired with variable data and imaging. For help with... [Read More] Adobe and Pantone Print Workflow Shift Wed, February 9th, 2022 - Adobe and Pantone have a new working relationship that may affect your printing workflow. Pantone is removing their color book libraries from Adobe software in the next update. 2022 USPS Promotions Tue, January 11th, 2022 - Direct Mail continues to deliver in the wake of the pandemic. USPS Promotions are a great way to save on postage and try a new marketing strategy. Tactile, Sensory and... [Read More] Email Marketing Trends for 2022 Thu, December 16th, 2021 - Data privacy—changes in the data marketers can collect and use to leverage for audience targeting Focus on segmentation and personalization in campaigns Less focus on email open rates, higher focus... [Read More] Bold Ways to Change Your Meetings Thu, December 16th, 2021 - Premeeting and Agenda Practices Don’t over invite. The quality of meetings plummets as the number of attendees goes up. Keep meetings as lean as possible. As meetings expand in size,... [Read More] The Making of a Print Magazine Thu, December 16th, 2021 - Strategy, Content, Audience When Heather Lose, Editor-in-Chief for The Tennessee Conservationist magazine, is asked how she would respond to naysayers who wonder why her organization would have a print magazine,... [Read More] 2021 Holiday & Kindness Cards Tue, November 16th, 2021 - Each order contains one set of cards that includes 14 different designs and 14 blank envelopes. 2021 Holiday & Kindness Cards Thu, October 28th, 2021 - Each order contains one set of cards that includes 14 different designs and 14 blank envelopes. Change Is Hard, But So Is Winning Mon, September 27th, 2021 - A look inside Modern Litho’s challenges and wins from a corporate strategy perspective. By Jeff Davidson At Modern Litho, we’ve been through a lot in our eight-decade history,so we know... [Read More] Logo Limbo Game Wed, September 15th, 2021 - Looking for more marketing tips? Check out the Inspired Momentum archive.
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