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Resources and Information

Looking for Design Tips? Marketing Advice? Technical or Print Advice? You’ve come to the right place.

Logo Limbo Game Wed, September 15th, 2021 - Looking for more marketing tips? Check out the Inspired Momentum archive.
AUGUST 2021 Postal Rate Changes: A Quick Guide Thu, August 19th, 2021 - The USPS has announced changes that will take effect on August 29, 2021. Some of the highlights include: First-Class Mail Forever stamp will increase to 58 cents. First-Class postcard maximum... [Read More]
Is Your Technology Partner Driving Your Business Forward? Thu, August 12th, 2021 - 5 things to consider when evaluating your partnerships. By Jim Tomblinson If there’s anything I’ve learned in my 40 years at Modern Litho, it’s thathaving the right technology is critical... [Read More]
Customer Journey Map: Free Download Mon, June 7th, 2021 - Once you’ve mapped the customer journey, what’s next? After identifying the stages, you can begin to craft marketing and customer service touchpoints around them. Here are 30 ideas for touchpoints... [Read More]
Vehicle Magnets & Magnetic Graphics Tue, April 20th, 2021 - VEHICLE MAGNETS FROM BROWN PRINTINGCustomize and brand your delivery fleet with vehicle magnets Any size or shape (most common size: 16 in x 20 in) Custom cutting at no additional... [Read More]
Case Study: Missouri State Medical Association (MSMA) Fri, April 2nd, 2021 - Project Summary: MSMA in-house production and mailing of 25,000 – 30,000 personalized monthly invoices, statements, and fundraising mailings “Freedom to Focus on Other Priorities.”That’s what Liz Fleenor, Graphic Designer and... [Read More]
variable data print booklet Variable Data Resource: Variables of Inspired Printing Tue, March 23rd, 2021 - For more free printing, mailing and marketing resources visit our client resources page.
2021 USPS Promotions Tue, February 2nd, 2021 -
Impact of Color in Packaging Design Fri, November 6th, 2020 - Influence your target audience through the color of your packaging. Learn the attributes of each color and how it is used to draw in consumers. Click the image below to... [Read More]
Bulk Mailing vs. Single Piece Mailing Wed, October 14th, 2020 - Bulk mail or bulk mailing, also known as commercial mail and marketing mail, is a classification of mailings through the USPS which allows for discounted rates on postage based upon... [Read More]
Display Stand by Modern Litho Display Stand: Magazine, Catalog, and Marketing Material Tue, September 22nd, 2020 - This tabletop display stand solution is fully customizable from the size to the graphics and images printed on it. Highlight marketing collateral in lobbies, lunchrooms, conference rooms, point of purchase... [Read More]
Direct Mail is a Powerhouse for Nonprofits Fri, September 4th, 2020 - Nonprofit marketer’s take note, direct mail remains one of the most effective donor engagement vehicles. The Facts:
Marketer’s Guides Fri, August 28th, 2020 - Thank you for visiting our marketer’s guide library. Modern Litho is proud to support marketers as they strive to deliver authenticity and relevance to their audience. The ever-changing marketing landscape... [Read More]
10 Commandments of Typography and Color Thu, August 20th, 2020 - It can be tricky choosing the right font for your project, let alone the perfect color combination. That’s why we’ve scoured the web to find two really interesting infographics shared... [Read More]
Printing Term Dictionary Mon, August 10th, 2020 - We realize there is a great deal to know when it comes to ordering printing. Maybe you work in the marketing department and need promotional items printed but you don’t... [Read More]
Binding: Get It Together Thu, August 6th, 2020 - Get it together! The right binding style for the right application can make all the difference when designing a printed piece.  We’ve got the “perfect” cheat sheet to help you... [Read More]
Direct Mail Stats You Can’t Ignore! It Packs a Punch. Wed, August 5th, 2020 - Ah, direct mail. A non-invasive, informative, personal and fun form of marketing! Put some muscle in your corner and make sure it’s part of the media mix in your next... [Read More]
A Great Magazine In 7 Simple Steps Tue, July 21st, 2020 - See what it takes to make a great magazine through our seven steps. Successful consumer and B2B editor and publisher Nick Wright reveals a selection of his key secrets to... [Read More]
Pocket Folders: 8 Tips for Printing Custom Folders Tue, July 21st, 2020 - Keep your company brochures, booklets, flyers, etc. in perfect shape with a custom branded pocket folder. Perfect for assembling multiple pieces of corporate collateral or presenting a client proposal, pocket... [Read More]
Impactful Postcards: 14 Design Tips Tue, July 7th, 2020 - Designing postcards seems simple enough; but are you getting the results you need after it’s in the mail? Try some of these tips to make your direct mail piece more... [Read More]

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