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Category Archives: Marketing Tips

Our Guide to Link Profile Basics


Get in the know for your next website analytics and reporting meeting. This easy three page guide breaks down terminology and basic terms related to link profiling.

Our Favorite SEO Tools


The term “SEO” can make anyone’s eyes glaze over. As a marketer, who hasn’t had to sift through pages of data and try to decipher what it all means and… [Read More]

Marketing to Gen Z : 8 Experts Weigh In


The age of instant access to information has shaped a generation, Gen Z, that values user generated content, mobility and unprecedented agility when it comes to connecting with a brand.

Marketing Plan Template


  The most important part of a business plan is the marketing plan. To keep one’s business on course the plan must be geared toward the business’s mission – its… [Read More]

Print Magazines are Still Relevant

Commercial Printing_Modern Litho

How are print magazines still relevant? For media companies, print magazines are a phenomenal advertisement for a brand, while giving weight to legitimacy and trustworthiness. In the summer issue of… [Read More]

Print: The Multiplier Effect


This study by Magazine Networks focused on the ad effectiveness among 3000 online consumers found that adding print to any other media channel increased the lift, brand awareness and buying… [Read More]

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