Latest Blogs
We realize there is a great deal to know when it comes to ordering printing. Maybe you work in the marketing department and need promotional items printed but you don’t have a clue what printing terminologies to use in order to fulfill your request. We’ve all been there – it…
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It can be tricky choosing the right font for your project, let alone the perfect color combination. That’s why we’ve scoured the web to find two really interesting infographics shared by DesignMantic that will help you to make better typography and color choices in your next creative project. Using these key rules…
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Get it together! The right binding style for the right application can make all the difference when designing a printed piece. We’ve got the “perfect” cheat sheet to help you determine the best option for your next print project. COMMON BINDING TERMS Saddle stitching: A process that includes nesting and stapling…
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Click image to view and download this resource. Ah, direct mail. A non-invasive, informative, personal and fun form of marketing! Put some muscle in your corner and make sure it’s part of the media mix in your next campaign. If you need some direct mail stats to make your case,…
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Nonprofit marketer’s take note, direct mail remains one of the most effective donor engagement vehicles. The Facts: 64% percent of people visit a website because of direct mail they have received. 11% of donors prefer direct mail. Direct mail motivates 36% more donors to donate online. Direct mail response rates…
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SEE WHAT IT TAKES TO MAKE A GREAT MAGAZINE THROUGH OUR SEVEN STEPS. Successful consumer and B2B editor and publisher Nick Wright reveals a selection of his key secrets to creating a successful, award-winning publication. 1. KNOW YOUR READERS INSIDE AND OUT When you craft engaging content that hits your…
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Keep your company brochures, booklets, flyers, etc. in perfect shape with a custom branded pocket folder. Perfect for assembling multiple pieces of corporate collateral or presenting a client proposal, pocket folders are a must-have for your marketing arsenal. Need help designing and printing your pocket folder? We’ve got 8 tips to help…
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Designing postcards seems simple enough; but are you getting the results you need after it’s in the mail? Try some of these tips to make your direct mail piece more impactful and most importantly generate a response! 1. SIZE Mail a non-standard size that doesn’t stack nicely. Even if you have to pay…
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A pennant flag banner is a classic yet updated way to market an event, organization or cause! Pennant flag banners are everywhere these days from Pinterest to Etsy and even your favorite aisle at Target. Pennant banners really are quite on trend; but expensive to customize or at least that’s…
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Click image to download the PDF. Get in the know for your next website analytics and reporting meeting. This easy three page guide breaks down terminology and basic terms related to link profiling.
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