Latest Blogs
The age of instant access to information has shaped a generation, Gen Z, that values user generated content, mobility and unprecedented agility when it comes to connecting with a brand. Click image to download the e-book
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A creative way for your brand to be more memorable at trade shows. Imagine a scenario in which you could bring presentations to life in an unforgettable way. The founder and CEO of Sketch Effect, a visual communication company headquartered in Atlanta GA, had that vision and has now sketched…
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Guide to third-party data selects Data can transform both design and messaging in creative ways! Have you ever received a piece of direct mail that spoke to you exactly? I mean, really felt like it was intended for only you? Maybe it had your name in the design or talked…
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Setting up proper style sheets using InDesign styles is a great way to start any project. Where do you start? How about we start at the beginning. Before setting up your InDesign style sheet, figure out which style sheet you should use. Here is a quick overview of the five…
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The Multiplier Effect This study by Magazine Networks focused on the ad effectiveness among 3000 online consumers found that adding print to any other media channel increased the lift, brand awareness and buying intent significantly. If you want to engage your audience, communicate trust, and build awareness, your best bet…
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Engage employees with internal marketing! Companies often overlook the most obvious and important asset in their marketing arsenal: their employees. While client facing employees are regularly briefed on company goals, expectations and culture; others may not be. It is important to include the entire employee base in order to move…
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If you think you know Millennials as digital natives who do everything on their smart phone… think again! Click to download the white paper. Source: USPS
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Designing for large format and display graphics is different than designing for traditional print. Take a minute to review these tips before designing your next yard sign, pop up banner, booth backdrop or event marketing piece.
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TRIANGLE CENTERPIECE: ECONOMICAL, HIGH-IMPACT, CUSTOM CORPORATE EVENT MARKETING SOLUTION IF YOU’RE LOOKING FOR A SIMPLE CENTERPIECE FOR YOUR NEXT CORPORATE EVENT, TRY THIS TRIANGLE CENTERPIECE! Corporate event marketing doesn’t have to be costly or complicated. Printed with full color graphics on a flat sheet of cardboard, then digitally scored and routed…
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